The BCG Matrix的意思|示意

You've probably seen the traditional BCG matrix in a marketing textbook.

也许你已经在市场营销课本上读过这个经典的波士顿矩阵。

Third, using BCG matrix, SWOT and value chain theory to study the advantage in competition for GD Telecom, and discuss how to use this advantage to develop mobile communication service.

然后，运用BCG矩阵、SWOT及价值链等工具，详细分析了广东电信的竞争优势，并重点研究利用竞争优势拓展移动业务的策略。

The next is studying the interior and exterior environment of China Netcom and giving the view of products reunion systematically, and have set up G-PEST model, SWOT matrix, and BCG matrix.

对中国网通的内、外部环境和产品组合分别进行了深入系统的剖析，并建立了G - PEST模型、SWOT矩阵、BCG矩阵。

Thirdly, it states the feasibility schemes of NSH for its merger and acquisition of JSL, and analyzes the scheme of JSL by growth share matrix of BCG and combined matrix of several resources in GE.

对NSH公司并购JSL厂并购的可行性方案进行了阐述，着重通过波士顿咨询集团的成长一份额矩阵和通用电气公司多因素业务组合矩阵对JSL厂的技术改造可行方案进行了研究；